National Fragrance Week

18th-24th March

National Fragrance Week is an initiative started by The Fragrance Foundation. Their mission is to expand the appreciation for the use, and sale of fragrance amongst all people. This week is all about celebrating the wonderful and fascinating world of fragrance. And to get in touch with your senses to help inspire you to find new scents. We all love to smell good and know how important it is in our day to day lives so why not take some time to really think and find out about the time and effort that is put into the wonderful products that you use.

Why is National Fragrance Week important?

It benefits the fragrance industry by helping to raise the profiles and reputation of those involved in the fragrance industry by allowing people to find out more about the allusive process and scents circulating the industry. Have you not always wondered about how they create such mesmerising and beguiling scents that leave your nose senses tingling?

Also it is important to appreciate the Power of Smell. To consider the psychology of smelling and how it can make us feel! It can have an impact on our wellbeing and mood, it can improve your happiness and leave you feeling confident and ready to seize the day!

Fragrance for your body:

Something that everyone can agree on, is smell is a big factor for people. You want people to remark on your scent and compliment your positive odour. for women it can increase you feminine feel and embrace the beauty f all that is a woman. for men smell is also a huge factor and can positively impact their day to day lives, aftershaves are a huge selling industry and many men pride themselves on having a good smell.
So listed below are a few of the top luxury brands in the industry right now…

• Chanel

• Jimmy Choo

• Nina Ricchi

• Marc Jacobs

• Dior

“Perfume puts the finishing touch to elegance – a detail that subtly underscores the look, an invisible extra that completes a woman's personality. Without it there is something missing.”– Gianni Versace

Fragrance for your mind:

Fragrances have been proven to boost moods and improve your confidence by allowing you to feel amazing inside out. It is important to surround yourselves with fragrances that leave your spaces smelling fresh and inviting. Listed below are some examples of beautiful scents from the top brands in the industry right now, to fill your living space with. This can be in the form of candles, or room diffusers any scent that can transition your space into becoming exactly what you want it to be, whether that is fresh fragrant smells or warm and smoky tones.

• Jo Malone

• Diptyque

• The White Company

• Rituals

• Neom Organics

Our Brands and their fragrances

One of our amazing brands that we work in coloration with is Assome! They recognise the importance of smell and how this can make people feel revitalised and refreshed.
They have a watermelon fragrance to their products that people enjoy as it is a light and fruity scent. therefore when you are using the product you are getting the ultimate experience and enjoyment as it will be emitting a relaxing and fresh scent.

Want to find out more?

Lastly if you wan to check out National Fragrance Foundation for more information about events that are taking place this month and how to get involved with all the newest fragrance events.
It is time to get in touch with your senses and enjoy the beauty of fragrance, and boost positivity for your mind, and your body.